About the business
Korsh Spinal Health and Wellness is a chiropractic clinic in Lacombe, Alberta — a town of just 7,000 people. Dr. Tom Korsh has served the community for nearly 40 years, building a reputation as a trusted, down-to-earth chiropractor focused on spinal health and musculoskeletal care. When the opportunity came to expand into advanced recovery therapies, Dr. Korsh didn’t hesitate — and the results have been extraordinary.
Results
$85,000 revenue increase in Q1 2025 — 100% attributed to the bed
Zero marketing spend
$16,000 generated in a single patient orientation evening
9 out of 18 attendees purchased 20-session packages on the spot
Growing patient video testimonials to populate his website
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How Dr. Tom Korsh Turned a Small-Town Practice into an $85K-Per-Quarter Growth Story with a Red Light Therapy Chamber
Overview
Dr. Tom Korsh has been a chiropractor in Lacombe, Alberta for close to 40 years. He’s well known and well respected in his community — the kind of practitioner patients trust. But after decades of adjusting patients, he was experiencing the toll himself: arthritis in his hands and knees that was limiting his mobility and headed toward cortisone injections.
When his longtime friend Laurent Goldstein — who he’d known for over 25 years through Laurent’s previous patient education software company — introduced him to the technology, Dr. Korsh became an early adopter. What started as a professional decision quickly became personal when he experienced the results firsthand. After just six 30-minute treatments on his hands, the pain was gone and he canceled his upcoming cortisone appointment. A single 21-minute session on his knees had him running around the clinic pain-free until nearly noon.
But the bigger story was what happened to his practice. In the first quarter of 2025, Dr. Korsh’s accountant confirmed the clinic was up $85,000 compared to the same period the previous year. When Laurent asked if the bed played a role, Dr. Korsh’s answer was unequivocal: “It’s 100% because of the bed.”
Challenge
Solution
Results
If this is what photobiomodulation is about, then this is amazing. It does way more than I thought it was supposed to do. I’m starting to get really excited.
— Dr. Tom Korsh, Korsh Spinal Health and Wellness
Summary
Dr. Tom Korsh’s story is proof that you don’t need to be in a big city to see big results. In a town of just 7,000 people, he’s generated an $85,000 revenue increase in a single quarter, filled patient orientation evenings, and built such demand that he’s now creating video testimonials to fuel even more growth. The red light therapy chamber didn’t just add a new service to his clinic — it transformed his practice economics and gave his patients access to a level of care they couldn’t find anywhere else in the community. For chiropractors wondering whether their market is “big enough,” Dr. Korsh’s answer is clear: the demand is already there.
